TheIgNobelPrizesTheIgNobelPrizesrewardthoseresearchprojectsthat"firstmakepeoplelaugh,andthenmakethemthink".MEDICINEPRIZEMirjamTukandDebraTrampe,forshowingthatpeoplemakebetterdecisionsaboutsomekindsoft
The Ig Nobel Prizes
The Ig Nobel Prizes reward those research projects that"first make people laugh,and thenmake them think".
MEDICINE PRIZE
Mirjam Tuk and Debra Trampe,for showing that people make better decisions about some kinds of things--but worse decisions about other kinds of things when they have a strong urge to urinate(小便).
Dan Ariely and Rebecca L.Waber,for showing that high-priced fake medicine(假药)is moreeffective than low-priced fake medicine.It may be associated with the placebo effect,in whichsome people feel better because they got what they felt was treatment.People tend to think expensive is better than cheap,and this may influence patients'expectations.
PEACE
Howard Stapleton.for inventing a device that makes annoying noise designed to be audible(听得见的)to teenagers but not to adults;and for later using that same technology to make telephone ringtones that are audible to teenagers but not to their teachers so that teenagers can use their mobile phones in classrooms without the acknowledgment of their teachers.
ECONOMICS
Gauri Nanda,for inventing an alarm clock that wakes you up at your desired time and runs away and hides if you don't get up in time,thus making sure that you DO get out of your bed to turn it off,and thus theoretically adding many productive hours to the workday.
ENGINEERING
The late Edward A.Murphy,the late John Paul Stapp,and George Nichols,for jointly giving birth to Murphy's Law,the basic engineering principle that"If there are two or more ways to do something,and one of those ways can result in a catastrophe(惨败),someone will do it"(or,in other words:"If anything can go wrong,it will")
28.Which of the following is TRUE about MEDICINE PRIZE?___
A.A stressful situation helps to make a right decision.
B.A person tends to make a wrong decision when tired.
C.The placebo effect