英语翻译p23In1895,amannamedRaymondKrocenteredapartnershipwithtwobrothersnamedMcDonald.TheyopenedapopularrestaurantinCaliforniawhichsoldfoodthatwaseasytoprepareandservequickly.Hamburgers,Frenchfries,andcolddrinksw
英语翻译
p23
In1895,amannamedRaymondKrocenteredapartnershipwithtwobrothersnamedMcDonald.TheyopenedapopularrestaurantinCaliforniawhichsoldfoodthatwaseasytoprepareandservequickly.Hamburgers,Frenchfries,andcolddrinkswerethemainfoodthere.Krocopenedsimilareatingplacesunderthesamename“McDonald”,andtheywereaninstantsuccess.Helatertookoverthecompany,andtodayitisoneofthemostfamousandsuccessful“fast-food”inAmericaandtheworld.
Whywashisideasosuccessful?Probablythemostimportantreasonwasthathistimingwasright.Inthe1950s,mostmarriedwomenstayedhometokeephouseandtakecareoftheirchildren.Inthe1960s,manywomenreturnedtotheworkplace,thismeantthattheyhadlesstimeandenergytodohouseworkandpreparationsformealssotheyreliedmoreon“TVdinners”andfast-foodrestaurants.Singleparentsalsohavelittletimetospendinthekitchen.Peoplelivingalonealsodependonthistypeoffood,sincecookingforoneisoftenmoretroublethanitisworth.
Fast-foodisnotpartofthedietofallAmericans.Anothertrendofthe1960s,sometimescalledtheback-to-naturemovementinfluencedmanypeopletoavoidfoodthatwaspackagedorprocessed.Thispreferencefornaturalfoodscontinuestothisday.
FromthesuccessofRaymondKroc’sfast-foodbusiness,wecansaythatsocialeconomictrendsinfluencewhereandwhatweeat.