这道题怎么做:阅读理解.阅读理解.Whencreatingadigitaladvertisementorsomethingtopromote(促销)aproductorservice,musicisoneofthemostimportantaspects.Whetheritissimplyajingle(短歌),musicalnoteo
这道题怎么做:阅读理解.
阅读理解. Whencreatingadigitaladvertisementorsomethingtopromote(促销)aproductorservice,musicisone
ofthemostimportantaspects.Whetheritissimplyajingle(短歌),musicalnoteoranyotheruseofsound,
musiccanplayahugeroleinattractingacustomer'sattentionorbeingnoticedbyyourtargetaudience.
Musiccanworkhand-in-handwithwhatyouareadvertising.Manytimestheadvertisingjingle,orsaying,
iswhattheaudienceremembers.CompaniessuchasMcDonald'sandSubwayhaveusedthismethodmany
timeswithdifferentjinglesandlittlesayingsthatareeasytorememberandfuntosingalongwith.
Usuallyconceptsthatarepartofajinglewouldsoundconceited(自负的)andpompous(浮夸的)when
saidinanormalconversation.Whenputtomusichowever,andsunginarhythm(节奏),itsuddenlysounds
attractive.Forexample,ifsomeonesaid,"Noonedoesitbetterthanme"inanormalstatement,thiswould
soundveryconceited.Addmusicandatunetothisstatementanditbecomesattractiveandfunforothersto
singalongwith.
Whileunderstandinghowimportantmusicisforyouradvertisingneeds,itisalsoimportantforyouto
knowthebestwaytogetspecialmusic.
Havingpeoplefrommanydifferentbackgroundsallovertheworldwritesomethingspecificallyforyouis
oneofthebestwaystogetsongswrittenjustforyou.Yousimplychoosewhichoneyoubelieveisbestfor
theproject.Soinsteadofhiringasinglesongwritertocomposeyourmusic,youcanrunacontestforyou
advertisingjingleandsongwritersaroundtheworldwriteyouafinishedjingleinanattempttowinyourcontest.1.Whatdoesthepassagemainlytellus?A.Howtousemusicinadvertising.
B.Howtogetanadvertisingjingle.
C.Advertisingjinglescanhelpsellproducts.
D.Advertisementsareimportantinpromoting.2.Whatmakesconceptsofanadvertisingjinglesoundattractive?A.Musicandtune.
B.Wordandpictures.
C.Beautifulvoice.
D.Wonderfulsayings.3.Accord